- Google (New York, NY)
- …and the strategy for how their advertising can reach thousands of users. As the Retail Measurement Lead for Incrementality , you will define and lead the ... and collaborating with regional partners/stakeholders. + Knowledge of Google Incrementality measurement capabilities across, Conversion Lift, Sales Lift… more
- Walmart (San Bruno, CA)
- …tech, data analytics, and/or business intelligence/reporting. Experience in advertising measurement ( MMMs, MTAs, Rest-of-Market, Brand Lift, Incrementality , ... at scale and inform media optimization. This role will lead the effort on building platforms that measure the.../ Ad Tech business + Deep understanding of ad measurement solutions, including Incrementality , Attribution, MMMs, MTAs,… more
- Walmart (San Bruno, CA)
- …analytics and measurement space. Demonstrated expertise and thought leadership in Incrementality measurement , MTA, Brand Lift, MMM, experimental A / B ... Position Summary What you'll do ** Senior Director, Measurement and Insights Products**...products for accounts of all sizes and across verticals. Lead strategy and own 3rd party measurement … more
- Amazon (Seattle, WA)
- …to drive marketing investment decisions across Amazon. The CMO team provides incrementality and efficiency measurement services to the marketing stakeholders ... & Optimization (CMO) organization is looking for a Senior Applied Scientist interested in solving one of the...methods in causal estimation and portfolio optimization. You will lead strategic measurement science initiatives in CMO… more
- Walmart (San Bruno, CA)
- …build best-in-class omni-channel measurement products and platforms that deliver campaign measurement at scale. This role will lead the effort in building ... Position Summary What you'll do As part of Walmart Connect's Measurement Product team, we are looking for a **S enior Manager, Product Manag e me nt - Ad … more
- Google (New York, NY)
- … Measurement or Attribution. Preferred qualifications: + Experience influencing senior -level executives, managers and sellers. + Knowledge of Google Ads products ... the best go-to-market (GTM) plan for the product area. Additionally, you will lead the activation of Advanced Measurement solutions products for customer's… more
- Amazon (Seattle, WA)
- …to drive marketing investment decisions across Amazon. The CMO team provides incrementality and efficiency measurement services to the marketing stakeholders ... & Optimization (CMO) organization is looking for a Senior Economist interested in solving one of the most...with significant scope, impact, and high visibility. You will lead strategic measurement science initiatives in CMO… more
- DriveTime (Dallas, TX)
- …to be a thought leader in the company for innovation spanning analytics and measurement technology & strategy. **In long, the Senior Analyst, Marketing Analytics ... marketing activities and investments + Measures return on partnership spend, incrementality , and communicates performance with stakeholders and senior leadership… more
- Amazon (Seattle, WA)
- …skills to work as part of the team. We are looking for a Senior Research Scientist with marketing measurement , experimentation and causal inference background, ... that drive critical business decisions? If yes, the Marketing Incrementality and Decision Support (MIDS) team is looking for...with observational model outputs to build more accurate marketing measurement solutions. You will lead strategic … more
- Dow Jones (New York, NY)
- …and Creative teams to inform direction on creative offers, etc. + Implement measurement strategies to drive incrementality and improve efficiency. + Partner with ... looking to hire an Associate Director, Paid Media to lead the strategy, management, and optimization across Search, Social,...stock market data. As Associate Director, reporting to the Senior Director, Paid Media, you will manage a team… more