- Publicis Groupe (New York, NY)
- …that is powering the Publicis Operating System.You will report to our Vice President, Product Management for Media Mix Modelling Solutions. If you are ... Manager to own and manage products part of our Media Mix Modelling solution (collect, model, analyze,... product manager with hands on experience in media mix modelling, a passion for building… more
- Google (New York, NY)
- …strategy, and working with executive leadership. + Experience with Marketing Mix Modeling (MMM) and experimentation. Preferred qualifications: + Experience ... practical experience. + 8 years of experience in digital media , sales, marketing, or product roles. +...experience in digital media , sales, marketing, or product roles. + Experience identifying and recommending scalable solutions… more
- Dow Jones (New York, NY)
- …experience constructing and managing all aspects of a media mix model, including integration and harmonization, attribution modeling , channel effectiveness ... will have direct experience building core aspects of a media mix model and special focus on...special focus on predictive capability. **You Will:** Responsibilities: + Media Spend Modeling & Scenario Planning: Build… more
- Revlon (New York, NY)
- …collaborate with cross-functional teams and present findings to stakeholders. Additionally, expertise in media mix modeling and deriving media insights ... opportunities for leveraging data to drive business solutions. + Develop and apply media mix models to optimize marketing spend across various channels. +… more
- Chobani (New York, NY)
- …brand health and full-funnel marketing ROI (paid, earned and o&o) using Mixed Media Modeling and other techniques, with focus on digital/retail platforms ... formed Marketing Leadership team, responsible for generating consumer insights that fuel product growth strategy and brand building in addition to creating a… more
- Snap Inc. (New York, NY)
- …services; and its AR glasses, Spectacles (https://www.spectacles.com/) . The Ads Product team uses creativity, research, insights, and operational excellence to ... steer our product vision across Snap Inc. This team of Designers,...improvement across some of our top advertisers through a mix of learning-agenda strategies, experimental design, causal analytics, and… more
- NBC Universal (New York, NY)
- …in open betas across the platforms. + Maintain optimal channel and investment mix based on MTA and MMM modeling recommendations. Desired Qualifications: + ... dynamic, more fulfilling workplace and a better, more enjoyable product . As a company, we embrace the power of...trust, teamwork, and talent. We are looking for a media savvy, data driven Specialist, Performance Marketing to join… more
- Publicis Groupe (New York, NY)
- …that dates back over 80 years, Starcom is a global communications planning and media leader. We are an agency still grounded in our founding principle that people ... documents + Answering internal & client questions related to media billing and budgets + Ensure compliance for tasks...tasks such as: + Managing client-specific billing procedures + Product codes and other systems work + Create/enforce workflows… more
- CVS Health (New York, NY)
- …Marketing segment. Collaborating closely with cross-functional teams, including product -pricing, sales, campaign operations, digital marketing analytics, and data ... Marketing Strategies by creation of models such as Segmentation, LTV, Marketing Mix , Survival, and propensity models, implementation of A/B testing and experimental… more
- Target (Wall Township, NJ)
- …work. It's how we care, grow, and win together. Guests love to shop us for social media worthy looks and we're proud to offer the freshest mix of apparel and ... Electronics prioritize guest experience while blending completion of tasks that ensure product is available and easy to shop - pulling, filling, pricing, setting,… more
- Truist (New York, NY)
- …consumer and retail, healthcare, financial institutions, energy, and technology, media and telecom. Senior investment banking professionals are expected, over ... time, to generate a balanced mix of M&A, debt and equity capital raising of...by appropriately positioning the banks treasury and payment solutions product suite as well as floating rate and F/X,… more
- Truist (New York, NY)
- …consumer and retail, healthcare, financial institutions, energy, and technology, media and telecom. Senior investment banking professionals are expected, over ... time, to generate a balanced mix of M&A, debt and equity capital raising of...by appropriately positioning the banks treasury and payment solutions product suite as well as floating rate and F/X,… more