- Citizens (Westwood, MA)
- …the methodology for stitching and summarizing multiple data sources. + Work with the Digital Media Analytics Lead to design, develop, and ... results, insights, and recommendations to both technical and non-technical audiences. + Support Digital Media Analytics Lead and other members of the… more
- Advantage Solutions (Boston, MA)
- …analytics and insights to our clients. We are seeking an experienced Group Director to lead our Media Performance Analytics team. This role is pivotal in ... a trusted advisor and partner to client stakeholders. + Lead the media performance analytics ...consumer touch points preferred. + Deep expertise across all digital media channels including display, search, social,… more
- State of Massachusetts (Boston, MA)
- …. Valid driver's license. Travel through Massachusetts required. . Familiarity with utilizing digital media analytics to inform strategy . Familiarity with ... all networks and online platforms, supporting direct service for victims of crime.The Digital Media Coordinator is a part of theExternal Engagement Team and… more
- Santander US (Boston, MA)
- … Digital Analytics Boston, United States of America The role is responsible to lead the Digital Data and Analytics team that supports digital ... drivers, ROI/value assessment, optimization etc. Trains junior members to enhance digital analytics knowledge, skills, and best practices. Experience with… more
- Advantage Solutions (Boston, MA)
- …and performance marketing media channels within both traditional and digital media . They will assume responsibility for day-to-day campaign management ... + Experience in client-facing environments and serving as media lead + Experience managing a team...Abilities** + Strong understanding of both awareness and performance digital media channels and strategies, including display,… more
- Citizens (Westwood, MA)
- …campaign monitoring, and guiding media optimizations + Lead external media agencies across planning, activation, and analytics + Represent media ... agencies. This role sits as part of the media team and will support and/or lead ...closely with Marketing, Creative, Digital , Social, and Analytics teams. + Package, summarize and explain media… more
- Publicis Groupe (Boston, MA)
- …creativity. Sound like you? Read on. This role offers a unique opportunity to a veteran digital media star to do more than watch industry trends, but instead be ... 43 countries. **Overview** We're searching for a SVP, QSR Media Strategy Lead who's a true unicorn...The ideal candidate will have extensive experience in QSR digital media planning/buying, be fluent in cross-channel… more
- Sanofi Group (Cambridge, MA)
- …+ Minimum of 10+ years of experience in pharmaceutical Brand / Advanced / Digital Media analytics ; equivalent combination of education (MS / MA ... our cutting-edge science and manufacturing, fueled by data and digital technologies, have the potential to transform the practice...data organization and downstream campaign analytics . + Lead the development and maintenance of media … more
- CVS Health (Boston, MA)
- …and develop strong, collaborative relationships with partners across the organization and lead cross-functional teams including Media , Analytics , and Billing ... multi-task. **Responsibilities:** + Collaborate with internal partner teams to execute successful digital media campaigns aligned to client KPIs. This includes… more
- CVS Health (Boston, MA)
- …Tech Stack, Retail Media Advertising and the underlying technologies. + Digital Media Measurement: Deep understanding of ad measurement solutions, including ... of data for reporting. + Cross-functional Collaboration: Collaborate with engineering, analytics , insights, and media teams to align data strategies… more
- Boston Globe Media Partners (Boston, MA)
- …Are + 7+ years of experience in subscription marketing, growth marketing, or digital media marketing. + Proven track record of successfully driving subscription ... or membership growth in a digital media environment. + Strong understanding of...media environment. + Strong understanding of A/B testing, lead generation tactics, and data-driven marketing strategies. + Experience… more
- CVS Health (Wellesley, MA)
- … first business + Familiar and fluent in web, paid digital media measurement and optimization (Adobe Analytics / Customer Journey Analytics , Liveramp ... models and consumer health preference segmentation + Connect audiences to targeted media across multiple digital channels and experiences + Track consumers… more
- BJs Wholesale Club (Marlborough, MA)
- …retail, consulting or related field + Understanding of online shopper funnel and web analytics + Experience with Digital Media and Ad Tech/Mar Tech ... analytics products by partnering closely with the Digital , Retail Media , and Marketing analytics...Strong written and verbal communication skills + Ability to lead , manage stakeholder expectations, plan and estimate the level… more
- Harvard University (Cambridge, MA)
- …sphere. Additional Qualifications and Skills: + Demonstrated success in the integration of digital media and traditional marketing, with a focus on performance ... to the Chief Marketing & Communications Officer, the Director, Digital Marketing helps to lead the vision...the School's[MC1] marketing initiatives. The Director will also assess digital media practices across the school, setting… more
- Amazon (Boston, MA)
- …- Certifications in relevant digital marketing disciplines (eg, Google Analytics , HubSpot Inbound Marketing, Hootsuite Social Media Marketing). Amazon is ... digital channels, including email, blog, web, paid social media , organic social media , and landing pages....optimize content to improve customer experience and business outcomes. * Lead aspects of digital production, from planning… more
- Boston University (Boston, MA)
- …to maximize revenue generation through member growth and acquisition Prioritize and lead all digital engagement fundraising efforts, taking charge of planning ... engaging fundraising campaigns via organic and paid strategies across digital platforms (such as social media , the...common web analytics tools such as Google Analytics and more specialized tools for digital … more
- Evolv Technology (Waltham, MA)
- …Brand and Communications team and be responsible for developing and managing a digital media strategy focused on traffic acquisition and brand awareness. Success ... Job Title: Digital Marketing Manager The Elevator Pitch: Are you...our Campaigns Manager and Field Marketing team to achieve lead generation and account engagement goals. . Support our… more
- FleishmanHillard (Boston, MA)
- …industry trends. **Qualifications** Must-haves: + 8+ years of total experience gained in digital marketing, and/or analytics . + Strong analytical skills; must be ... maximize their marketing and communications efforts through research and media monitoring / reporting on a variety of global...**Responsibilities** + A senior role on the Intelligence and Analytics team that produces analyses of social and earned… more
- Sanofi Group (Cambridge, MA)
- …of new technologies such as artificial intelligence (AI), machine learning, data, Digital Health and analytics platforms across the franchise. + Evaluate ... + Partner with business stakeholders to support omnichannel and digital reporting/ analytics and work closely with...interpersonal and communication skills with high EQ + Strong digital acumen and interest + Ability to lead… more
- Google (Cambridge, MA)
- …+ Bachelor's degree or equivalent practical experience. + 8 years of experience in media analytics , advertising sales, digital media and marketing, ... measurement, MMM, MTA, attribution) and Google advertising products (eg, Google Ads, Google Analytics , Google Marketing Platform, etc). + 1 year of experience in a… more