- Fidelity TalentSource LLC (Boston, MA)
- …ranking factorsExperience with App Store Optimization (ASO) practices across Google App Campaign and Apple Search AdsFirm understanding of metrics; CPC, CTR, ROI, ... to inform the paid search approach as part of the Integrated Communications StrategyRepresent search and findability efforts within your marketing squadCampaign… more
- GoTo (Boston, MA)
- … optimizations and strategic shifts as appropriate. **What We're Looking For** **As the Senior Integrated Campaign Manager , your background will look ... **Marketing at GoTo** GoTo is actively searching for a Senior Integrated Marketing Manager to...year based on their estimated impact. + Define new campaign strategies, including the goal, audience, message, content, channel… more
- Lumen (Boston, MA)
- …Join us as we digitally connect the world and shape the future. **The Role** The Senior Lead Marketing Manager works across an agile scrum team to develop an ... account-based marketing (ABM) strategy, and build and deliver integrated marketing campaign in support of Lumen's business objectives. They will leverage a full… more
- CVS Health (Wellesley, MA)
- …marketing partners, agency partners, media campaign managers, and analytics partners. The Senior Manager of Total Search must have the ability to oversee the ... care more personal, convenient and affordable. **Position Summary** The Senior Manager of Total Search will be...strategic development and execution of integrated and multi-layered search campaigns that support multiple departments… more
- Confluent (Boston, MA)
- …and drive utilization of campaign briefs as well as detailed, integrated campaign playbooks, which may include the following: program KPIs, ... You Will Do:** + Understand Confluent's Brand, Land, and Expand campaign framework, messaging, target personas, customer journeys, and available content/assets. +… more
- Unity Technologies (Boston, MA)
- **Remote, USA** ** Senior Content Marketing Manager , Industry** Location Remote, USA Department Marketing & Communications Requisition ID JOBREQ-2412575 **Role ... as well as other business units to develop the content strategy for integrated growth marketing campaigns + Craft a rich, continuous pipeline of compelling content… more
- Humana (Boston, MA)
- …part of our caring community and help us put health first** The Senior Data and Reporting Professional manages information from various sources, transforming and ... integrity in order to support ongoing reporting and analytics efforts. The Senior Data and Reporting Professional work assignments involve moderately complex to… more
- Manulife (Boston, MA)
- …support John Hancock Insurance products, services and partners + Write and present integrated marketing plans for a senior -level management team + Plan, execute, ... and better customer outcomes? If so, the Market Engagement Manager role may be the right fit for you....platforms and collaborating with various teams to ensure efficient campaign strategy execution for US Insurance. The Insurance Marketing… more
- Publicis Groupe (Boston, MA)
- …ambitious outcomes via unique solutions that include Creative Experiences, Integrated Media, Addressable Relationships, Social Marketing and Total Commerce. ... as Data and Insights Agency of the Year, US Campaign 's Brand Experience Agency of the Year, Media Network...across over 65 offices in 43 countries. **Job Description** ** Manager , Data & Analysis** The Data & Analysis team… more
- Publicis Groupe (Boston, MA)
- …ambitious outcomes via unique solutions that include Creative Experiences, Integrated Media, Addressable Relationships, Social Marketing and Total Commerce. ... as Data and Insights Agency of the Year, US Campaign 's Brand Experience Agency of the Year, Media Network...in 43 countries. We're looking for an outstanding Account Manager - someone who can win the hearts of… more
- Publicis Groupe (Boston, MA)
- …specific issues and possible solutions + Becoming proficient in Microsoft Excel and Google Campaign Manager (third-party ad server) + Keeping a pulse on industry ... piggy backed pixels (measurement partners), and impression delivery + Identifying recurrent issues and alerting Media Tech Senior Analyst / Media Tech Manager to… more
- Harvard University (Cambridge, MA)
- …build marketing decisions based on these analytics. + Partnering with the Senior Marketing Manager to implement Search Engine Optimization (SEO) recommendations, ... of all required marketing assets, and supplementing their writing, campaign scheduling, etc. as necessary. + Managing the production...where business and operational needs allow. You and your manager will discuss the best schedule based on your… more
- Firefly Health (Watertown, MA)
- …stories to life across webinars, events, and communications. This role reports to the Senior Creative Manager and is pivotal in shaping how our members ... Health is on a mission to create the future of health insurance-care delivery integrated with healthcare coverage. We're putting people and their health back at the… more
- Amazon (Boston, MA)
- …and help industry customers make the best decisions for their businesses. This manager role will lead a team of HCLS marketing experts globally, drive collaboration ... multiple areas of AWS (sales, business development, product marketing, campaign marketing, field marketing, account-based marketing, partner/alliances, etc.) to… more