- Sanofi Group (Cambridge, MA)
- …monitor KPIs for marketing operations, providing insights and recommendations to enhance channel effectiveness . + **Continuous Improvement:** Lead efforts to ... North America and Global marketing organizations Job Description: The ** Channel & Process Excellence Lead ** plays a...Job Description: The ** Channel & Process Excellence Lead ** plays a key role in ensuring Sanofi's marketing… more
- Amazon (North Reading, MA)
- …up online so there is a consistent omni- channel brand representation. - Lead the efforts to evaluate effectiveness and profitability of programs in ... Description The Sr. Channel Marketing Manager will be responsible for owning...partnership with Retail Analytics lead and Sales. Distill broad concepts and business strategies… more
- ThermoFisher Scientific (Waltham, MA)
- …and operational synergies. + Lead cross-business coordination to enhance channel capabilities and operational effectiveness . + Enable the key account ... Work** : This newly created role will develop the channel growth strategy for the Global Service and Support...day in the Life:** + Develop the GSS selling channel strategy with multi-year roadmap. + First key priority… more
- Vontier (Boston, MA)
- …metrics against plan and forecast. + Develop, maintain and report monthly on the channel activities, effectiveness and financial targets per channel partner ... **The Position** We're looking to add a **Director of Channel Partner Enablement & Enterprise** to join Teletrac Navman!...a whole to measure and report on partner program effectiveness + Drive partner enablement programs to ensure partners… more
- Sanofi Group (Cambridge, MA)
- **Job Title:** Head of US Commercial & Global Brand Lead , Alphamedix **Location** : Cambridge, MA **The Head of US Commercial & Global Brand Lead , Alphamedix** ... cross-functional stakeholders to develop a robust commercial strategy. You will lead all aspects of commercial brand development and collaborate effectively with… more
- Lumen (Boston, MA)
- …connect the world and shape the future. **The Role** The Senior Lead Wholesale Marketing Manager, drives marketing campaigns to increase funnel, improve sales ... + Light travel will be required **The Main Responsibilities** + Develop channel -specific marketing campaigns from planning to execution and results tracking; may… more
- Sanofi Group (Cambridge, MA)
- …leading indicators of media performance, as well as attribution models to measure channel effectiveness . + Oversee maintenance & development of external / ... the development of a Multi-Touch Attribution model to understand effectiveness of marketing channels on driving awareness, conversion, and...tailored message at the right time via the right channel . + Lead Hub team day to… more
- Wellington (Boston, MA)
- …be entrepreneurial and collaborative, leading the strategy and execution of channel marketing to position and promote the firm's reputation, branding, investment ... plans and activities, overseeing their delivery and execution, and assessing their effectiveness . This position will work in close collaboration with colleagues in… more
- Sanofi Group (Cambridge, MA)
- …on the performance of campaigns, and identifying opportunities to enhance campaign effectiveness and channel performance. Core responsibilities include but are ... Sanofi's channels. The team includes end-to-end campaign management capabilities, channel experts, day-to-day operations leads, and a transformation function… more
- Emerson (Boston, MA)
- …opportunity for you! The Business Director, Factory Automation - North America will lead a team of technology and industry specialists to drive orders growth for ... and OEMs as well as through distribution. In this position, you will lead a team of commercial-savvy technology experts that overlay across our regionally based… more
- C-4 Analytics (Wakefield, MA)
- …a data-driven marketer with a strong grasp of digital marketing, lead generation, content creation, for local markets, and industry-wide engagement strategies, ... the life of a Director of Growth Marketing & Engagement Demand Generation & Lead Capture + Develop and manage targeted demand-generation programs that feed our sales… more
- Bright Horizons (Newton, MA)
- …strategy aligned with Bright Horizons' business goals and objectives. + Channel Management and Innovation: Oversee multi- channel marketing campaigns, including ... SEM, SEO, display, social media, and direct mail. Drive new channel testing to efficiently expand our channel suite. + Data Analysis: Utilize data analytics and… more
- Amazon (North Reading, MA)
- …seeking a highly motivated Head of Growth & Lifecycle Marketing to lead North America's media, lifecycle and Marketing measurement strategy, driving both performance ... and brand business objectives. In this role, you'll lead the development of integrated media plans that align...journey with Blink. You will manage a team of channel experts, guiding them in planning and executing campaigns:… more
- Generac Power Systems (Boston, MA)
- …of Generac's monetization strategy for profitable growth. This position will lead process capability and build tools/systems to drive Value Capture strategy ... structure optimization, various mix management tools, discount and promotions effectiveness processes, lifecycle management, visibility and tracking cost to serve… more
- Trellix (Boston, MA)
- …and other cross-functional teams. You will be responsible for building scalable multi- channel campaigns that drive pipeline, nurturing leads through the funnel, and ... other cross-functional teams.** **You will be responsible for building scalable multi- channel campaigns that drive pipeline, nurturing leads through the funnel, and… more
- Cramer (Norwood, MA)
- …someone with experience in a variety of strategic disciplines (brand, product, channel , patient experience) and omni channel marketing expertise, applying the ... or audience proof points + Advise on research approach, and fully lead research design, facilitation, moderation, distribution and/or analytics based on client and… more
- Takeda Pharmaceuticals (Cambridge, MA)
- …**About the role:** The Associate Director, PI HCP Marketing will lead all nonpersonal and digital promotion efforts for Takeda's primary immunodeficiency ... (PI) portfolio and serve as the marketing lead for new therapy and device launches. You will...to key audiences + Oversee HCP Digital NPP strategy, channel selection, and tactical execution to ensure the delivery… more
- EBSCO Information Services (Ipswich, MA)
- …success professionals in addition to establishing effective relationships with strategic channel partners. This leader is key to achieving Clinical Decisions' growth ... we show up 5. Drive initiatives to improve retention, upsell, and cross-sell effectiveness , including improving our net recurring revenue and usage 6. Develop a… more
- CVS Health (Boston, MA)
- …play a lead role in building platforms that measure the effectiveness of ad-campaigns in driving customer awareness, product consideration and omni- channel ... you will function as product owner and help build best-in-class omni- channel measurement products and platforms that deliver digital advertising campaign measurement… more
- Eastern Bank (Boston, MA)
- …personalization, automation and nurture to improve campaign and email marketing effectiveness . Assist with developing the lead nurturing cycle pertaining ... units + Help support the Marketing strategy team develop and optimize the lead nurturing cycle through data field creation, synchronization, lead scoring,… more