- Tapestry, Inc. (New York, NY)
- …Primary Purpose:We are seeking a highly skilled and experienced Sr. Director of Global Media Strategy and Planning to lead Coach's global media planning ... with Global and BU Marketing leads leveraging both traditional and digital channels* Lead global media investment strategy and develop global media … more
- Google (New York, NY)
- …and provide guidance on methodologies for marketing and media analytics, measurement , and attribution. + Coordinate cross -functionally with gTech and Sales ... the best go-to-market (GTM) plan for the product area. Additionally, you will lead the activation of Advanced Measurement solutions products for customer's… more
- Amazon (New York, NY)
- …and drive media and audience segmentation strategy across investments. You will lead cross -channel media strategy for priority audiences and define the ... based on business objectives, audience indices, channel best practices, measurement data and reach & frequency guardrails. You will...individual contributor at this time. Key job responsibilities - Lead cross -channel media strategy and… more
- Meta (New York, NY)
- …looking for an accomplished media and marketing leader to join the Meta Global Media team to lead media strategy for our US consumer apps (WhatsApp, ... Media , US Consumer and Business Marketing Responsibilities: 1. Lead the media strategy team for our...cross -functional leader and people manager 10. Partner with media and marketing leadership across the Meta family of… more
- Synchrony (New York, NY)
- …video marketing across the marketing funnel and across channels + Collaborate with cross -department leads on overarching media strategies to drive cross ... Synchrony is continuing to build a world class Performance Media and Creative Organization committed to driving results with...direct from publishers and across DSPs. This role will lead a team that will execute campaigns across the… more
- Amazon (New York, NY)
- …Category Marketing Team (XCM) is seeking an experienced strategic Senior Social Marketing lead across Amazon and Prime Brand cross -channel marketing. This leader ... inputting into campaign briefs, leading social-first strategy sessions with social media partners, engaging Creatives, and working cross -functionally with key… more
- Dow Jones (New York, NY)
- …NWS, NWSLV). **About the Role:** Dow Jones is seeking an Associate Director, Paid Media to lead the strategy, management, and optimization across Search, Social, ... data. You will report to the Senior Director, Paid Media and work cross -functionally with teams across...to inform direction on creative offers, etc. + Implement measurement strategies to drive incrementality and improve efficiency. +… more
- Love Shack Fancy (New York, NY)
- …members. ? Proven interpersonal skills and passion for engaging with our founder, cross -functional partners, and growing social media communities. ? Ability to ... Social Media Manager New York, NY (http://maps.google.com/maps?q=111+FIFTH+AVENUE+New+York+NY+USA+10003) * Marketing...relevant and supports key business and marketing objectives ? Lead the editorial calendar and planning for the LoveShackFancy's… more
- Snap Inc. (New York, NY)
- …strategies, experimental design, causal analytics, and ads efficacy solution prototyping + Lead measurement , research, and learning plans for key clients in ... to our customers. We're looking for a Marketing Science Lead to join our Measurement Team at...impact of different marketing strategies across digital platforms and media + Build measurement capability and advocacy… more
- Disney Entertainment (New York, NY)
- Reporting to the SVP of Cross Media Measurement & Advanced Analytics, this role leads the high-performance team of data engineers, business intelligence ... is expected to develop the tech stack to enable cross - media measurement , Linear & Digital...of influencing selling strategy and show pick-up decisions. + Lead and evaluate discussions and negotiations with 3rd party… more
- CVS Health (New York, NY)
- …designs and builds the core algorithmic components of the Ads Hubs system including measurement , pacing, in-flight optimization, etc. As a Lead Data Scientist on ... optimization, and machine learning models for various applications within the Retail Media Network domain, such as measurement , in-flight optimization, pacing,… more
- American Express (New York, NY)
- … media , and print), Experiential, and Amex-and-Resy programs. **Champion Attribution & Measurement :** + Partner with cross functional team to define the right ... programming, partnerships) bringing together all elements of marketing. **Paid Media Strategy & Execution:** + Own Resy Paid ...cross -functional teams to complete them, with ability to lead and influence your peers to drive the best… more
- Publicis Groupe (New York, NY)
- …Provide data though leadership and communicate data strategy needs as inputs into the media partnership strategy + Standup and lead a testing program to ... strategic direction on data driven thought leadership agenda for media partners + Lead the continuous embedding...in leveraging data in a media and non- media context for activation, measurement as well… more
- Meta (New York, NY)
- …We are seeking a highly skilled and motivated leader to join our Communications Measurement Team at Meta. You will lead the CMT Insights program which ... will be responsible for coordinating, distilling and reporting CMT insights, spanning media intelligence, social listening and comms measurement data. You will… more
- Publicis Groupe (New York, NY)
- **Company Description** Zenith is a full-service media agency with capabilities and expertise across all channels and disciplines. Zenith is part of Publicis ... Media , the #1 media buying network in the...landscape from a brand communication and publisher perspective. + Lead the way in scouting & nurturing new ways to… more
- The Walt Disney Company (New York, NY)
- …marketing initiatives, including driving trade-off discussions. + Communicate and collaborate cross -functional to ensure transparency and alignment. + Lead ... City! The Senior Manager will work collaboratively with Analytics, Finance, and Paid Media teams to deliver critical analysis, strategic support, and reporting of … more
- MetLife (New York, NY)
- …of analytics platforms and business intelligence tools . Attitudinal and Social Media measurement tools (Marketing Evolution, Dynamic Logic, Insight Express, ... SEO, paid media , marketing automation link tracking for Adobe Analytics, Lead sources) . Synthesize and share key performance metrics with stakeholders during… more
- L'Oreal USA (New York, NY)
- …AVP of Paid Social, they will work on upskilling the organization on social media best practices and innovations, provide a measurement framework to answer key ... primary role in setting the divisional social strategy and lead oversight and management of the day-to-day hands-on keyboard...and manage all aspects of the L'Oreal PPD social media strategy. This individual will partner with brands and… more
- Amazon (New York, NY)
- …reach measurement and planning for Amazon advertising products and media channels. As advertisers diversify their digital advertising portfolios through multiple ... that allow advertisers and their agencies to understand and optimize their media strategies across streaming, sponsored, and linear TV platforms. As an example,… more
- Wolters Kluwer (New York, NY)
- …and revenue impact KPIs, and provide insights and recommendations for optimization + Lead cross functional team cadence to ensure build and execute resources ... of brand, demand, ABM, customer marketing campaigns, and digital media . You will work closely with the segment teams...best practices and ABM capabilities to generate new business, cross -sell, and upsell, and support customer retention. You will… more
