- Humana (Harrisburg, PA)
- …help us put health first** Humana's Marketing organization is seeking an experienced Lead , Marketing Campaign Management - Tech Enablement, to join ... knowledge of Salesforce Marketing Cloud, Lucidchart, or comparable campaign management /segmentation tools + Advanced experience working with large,… more
- The Cigna Group (Harrisburg, PA)
- **The Marketing Operations Advisor ( Campaign Engagement Strategist) is responsible for execution, monitoring and measurement of all the engagement campaigns ... goals and KPIs. + Provide strategic direction throughout the campaign lifecycle, from campaign development to execution...compliance across healthcare populations and channels. + Excellent project management skills with the ability to lead … more
- Avnet (Harrisburg, PA)
- …mindset to account-focused campaigns to drive, test, learn and optimize. * Lead campaign post-mortem to review results, lessons-learned, etc. * Employ ... or software/SaaS) and can translate technical concepts into consumable marketing copy blocks and stories for campaign ...of Digital Marketing as well as traditional marketing channels, and budget management . Ability to… more
- Navient (Harrisburg, PA)
- …production, budget control, and quality output for all creative assets. + Lead campaign forecasting, including financial performance, cost, and revenue ... and let's build something great together! **The Direct Mail Marketing Manager position will report to the Head of...or a related field, with a strong focus on campaign execution, budget management , and cross-functional collaboration.… more
- TE Connectivity (Middletown, PA)
- …to execute the logistics associated with the successful completion of Integrated Marketing campaign deliverables + Support close partnerships with distributor ... qualified lead generation and improved sales. This includes event management , communications, PR, advertising, collateral, social media, and the development of… more
- Highmark Health (Harrisburg, PA)
- …+ Strong analytical and problem-solving capabilities + Experience with campaign management and optimization + Strong understanding marketing costs, ROI and ... **Leadership and Change Management :** + Regularly report transformation progress to marketing leadership and manage stakeholder expectations + Lead change … more
- Lumen (Harrisburg, PA)
- … technology stack, overseeing Lumen's customer marketing data platform, leading marketing program management , improving all aspects of marketing ... analytics and executive insights that drive continuous improvement of marketing impact. The ideal candidate will lead ...aspects of our commercial technology stack. + Manage the Marketing Program Management function across all campaigns,… more
- Highmark Health (Harrisburg, PA)
- …This includes leveraging cutting-edge customer experience platforms, implementing robust data management solutions, and optimizing marketing automation tools to ... budget and resource requests and follow through. **ESSENTIAL RESPONSIBILITIES** **Technology:** Lead the advancement and maturity of the marketing technology… more
- System One (Harrisburg, PA)
- …processes to ensure optimal marketable user data. + Develop and implement marketing strategies within Marketo, including complex lead scoring models, multi-touch ... Marketing Operations Specialist **Employment Type:** Contract/Temp **Date Posted:**...+ Discover and implement advanced Marketo functionalities to enhance campaign communication and drive sales, collaborating with our Marketo… more
- Rubrik (Harrisburg, PA)
- …manage initiatives with multiple cross functional stakeholders, has ownership of end to end campaign /program management . Key to success in this global role is an ... **About Team & About Role:** Rubrik's marketing team is growing! We are looking for...demand gen programs. + Set the strategy and the lead the execution for partner hosted end user conferences.… more
- The Hershey Company (Hershey, PA)
- …Scope Defining Dimensions* * Creative comms planning in conjunction with Integrated Marketing team * Successfully lead and implement Full FUNNEL creative ... Overview* The Director of Brand Relevance and Big Moment Marketing is an exciting new role at Hershey and...amplify the event's impact and reach. Additionally, they track campaign performance to measure effectiveness and make data-driven decision… more
- Acxiom (Harrisburg, PA)
- …instance consolidations. + Experience in lead management , segmentation, lead scoring, nurturing programs, and email marketing best practices. + Excellent ... Oversee the integration of Campaign Classic and Campaign Ops, ensuring seamless marketing operations. +...Manage all technical aspects of Marketo, including database optimization, lead management , and platform scalability. + Architect… more
- Rocket Software (Harrisburg, PA)
- … Lead and mentor a centralized demand generation team, including global campaign managers and marketing operations specialists. + Provide strategic direction ... to accelerate growth and drive demand generation through innovative marketing strategies that fuel our sales pipeline. As we...highly experienced and results-driven Director of Demand Generation to lead our global strategy and help us scale to… more
- Sutherland Global Services (Harrisburg, PA)
- …with cross-functional teams including Industry Marketing , Sales Operations, and Product Management to align lead generation efforts with business goals and ... and analysis, leveraging technology for enhanced efficiency, and coordinating integrated lead generation efforts. Collaborating closely with Industry Marketing ,… more
- Deloitte (Harrisburg, PA)
- …development (web, mobile, social, physical) eCommerce strategy, implementation and operations + Marketing Content and digital asset management solutions + ... Marketing Technology and Advertising Technology solutions + Marketing analytics implementation and operations + Advertising campaign ideation, development and… more
- Constellation (Harrisburg, PA)
- …operations, marketing , pricing, legal, regulatory, etc. They will leverage campaign metrics, reporting, as well as feedback from partners, agents, and customers ... to meet the challenge. Come join us as we lead energy, together. **TOTAL REWARDS** Constellation offers a wide...marketing , pricing, legal, regulatory, etc. They will leverage campaign metrics, reporting, as well as feedback from partners,… more
- Nutanix (Harrisburg, PA)
- …Visual Brand and Content Strategy across the operating regions. + Partner with the Digital Marketing and Marketing Campaign teams to deliver an online ... on storytelling and innovation, drives brand and/or business priorities. You will lead a team of art directors, designers, video producers and collaborate directly… more
- Lumen (Harrisburg, PA)
- …be highly collaborative, have intimate knowledge of commercial strategy, enterprise product management , product marketing & sales enablement, and have a deep ... (KPIs) that provide actionable insights & improvement recommendations to product, sales, marketing and executive leadership team; lead the operationalization and… more
- Advance Local (Mechanicsburg, PA)
- …advertising and sales + Minimum two years' experience in a sales or account management role, with direct experience with online marketing or media + Minimum ... of digital marketing experience, including understanding of SEO/Search/Display/Video/Social Media Marketing / lead generations. + Minimum 3 years of account … more
- Fujifilm (Harrisburg, PA)
- …conferences, and events to promote products and generate leads. + Collaborate with the marketing team and lead sales to ensure execution of the go-to-market ... near a major airport. FUJIFILM North America Corporation, a marketing subsidiary of FUJIFILM Holdings America Corporation, consists of...technology and trends in the industry + High interpersonal management skills, able to lead in a… more