- Shuvel Digital (Vienna, VA)
- …of a wide range of data-driven marketing initiatives including member insights, audience selection , trigger qualification, suppressions, and segmentation + Own ... development of campaign briefs/user stories and contribute to data requirement briefs to execute a range of marketing campaigns through owned channels (such as email, push, and in-app messaging) and paid media (such as national and local broadcast, radio,… more
- Humana (Washington, DC)
- …for other members of Humana's executive team. Understanding the nuances of language, audience dynamics, and the underlying message that needs to be conveyed is ... video scripts + Ensure proper tone, cadence, and voice for the intended audience , ranging from media, government, investors, industry, the public, and employees +… more
- Humana (Washington, DC)
- …benefits to our members + Audit for consistency across language, channel, objective, audience , or format + Map content in context over a timeline to support ... synthesize data to make recommendations on content needs/improvements An exceptional Content Strategist will frame projects in a way that's distinct and actionable;… more