- HITT Contracting (Falls Church, VA)
- …a culture that seeks continual improvement and evolution. They must have the courage to lead in the face of ambiguity and bring communications to the table at both ... campaign management - Collaborate with brand team leaders to lead the ideation, visualization, development, and execution of annual marketing… more
- SHRM (Alexandria, VA)
- Lead , B2B Content 1800 Duke St, Alexandria, VA 22314, USA Req #820 Friday, April 26, 2024 SHRM is a member-driven catalyst for creating better workplaces ... of more than 362 million workers and their families globally. **SUMMARY** The Lead , B2B Content is responsible for leading the strategic development and… more
- Humana (Washington, DC)
- …marketing that enables Humana to win in the marketplace. They will be responsible for B2B and B2C lead generation and sales targets, as well as a portfolio ... and for Humana. The Associate Vice President (AVP) of B2B Sales and Specialty Marketing will advance our approach...engender preference and advocacy for Humana amongst agents + Lead strategy and content assets for Humana's… more
- GoTo (Washington, DC)
- **Job Description** **Marketing at GoTo** We are seeking a dynamic and experienced Sr. Web Content Strategist to lead and drive our website content strategy ... with conversion testing and landing page/funnel optimization + Experience developing content for B2B and B2C within a SaaS product environment is a plus.… more
- Amazon (Arlington, VA)
- …extensive knowledge of the seller landscape to build and scale compelling, sustainable B2B content marketing pillars that showcase Veeqo's value. Key job ... Manager with deep expertise in the ecommerce seller space to lead our content marketing efforts and drive awareness and consideration among merchant-fulfilled… more
- SHRM (Alexandria, VA)
- …leaders in taking action and driving change. We are seeking a strategic Marketing Lead to craft engaging marketing content , leverage data for thought leadership, ... of paid media, earned media, digital media, social media, email marketing, website content , etc. + ** Lead Generation and Conversion** : Create content… more
- SHRM (Alexandria, VA)
- …The Sr Specialist for Enterprise Solutions Marketing executes the company's B2B marketing transformation strategy using audience-centric tactics and sales enablement ... processes to follow. **Job Responsibilities** + Execute and project manage SHRM's B2B focused marketing strategies to generate demand, drive engagement within target… more
- American Humane (Washington, DC)
- …responsible for working closely with senior leadership to build American Humane's B2B and B2C brand strategy, positioning, and messaging while understanding the ... to achieve ambitious growth goals. Responsibilities: + Develop and optimize B2B and B2C marketing campaigns across various channels, including digital, events,… more
- Quorum (Washington, DC)
- …more. The ideal candidate is motivated and self-directed and understands how to engage B2B prospects. Success in this role will be measured by the ability to execute ... to data privacy and company policies. + Create new content for emails, ads, and other buyer-facing assets. +...Collaborate with marketing leadership and ops to ensure efficient lead handoff, tracking, and follow-up using CRM and marketing… more
- Rocket Software (Washington, DC)
- …working closely with Growth Marketing, Product Management and Sales, you will lead the go-to-market (including messaging, collateral and launches) for solutions that ... and target audiences. * Sharpen Insights to Attract & Engage Audiences: Lead the development and ongoing improvement of audience and persona frameworks and… more
- Confluent (Washington, DC)
- …Product Marketing Manager (PMM). In this role, you will partner with our content , customer, campaigns, and analyst teams to develop impactful messaging and assets ... interactions. An ideal candidate has a proven track record in technical B2B journalism, product, solution, industry, or brand marketing. You must have excellent… more
- SitusAMC (Washington, DC)
- …support of prioritized growth opportunities + Work with head of product marketing and Content lead to create engaging external content including videos, case ... and social), materials and logistics + Partner with Digital lead to ensure website is updated with accurate information,...website is updated with accurate information, stats and new content relative to business line + Partner with Social… more
- Deloitte (Falls Church, VA)
- …makers at key clients; organize and help drive pursuit teams; participate and lead aspects of the proposal development process; contribute to the development of ... offices. The team Deloitte's Advertising, Marketing & Commerce team creates content , communications, and experiences that engage and inspire our client's customers… more
- Amazon (Arlington, VA)
- …optimize the go to market demand generation strategy to ensure campaigns meet their lead generation and pipeline goals. The ideal candidate for this role will take ... a proven track record of building and executing strategic lead generation campaigns that drive new customer acquisition and...pipeline goals. * Own creation and optimization of marketing content to drive demand, including email, landing page, and… more
- Rubrik (Washington, DC)
- …is growing! We are looking for a talented Channel Marketing professional to lead our Americas channel marketing team. Someone with deep knowledge and experience in ... team of talented marketers. We are seeking an experienced Sr. Manager to lead and scale our growing Americas Channel Marketing organization. This position will… more
- Cengage Group (Washington, DC)
- …with other functional departments and teams to optimally resolve partner needs. + Lead projects and initiatives to improve efficiency and productivity for the role ... revenue goals. + Excellent social skills and ability to lead multiple projects with multiple due dates simultaneously. +...Professional, Continuing, or Online Education + Prior experience in B2B sales/marketing is a plus. Ed2go, part of Cengage… more
- Confluent (Washington, DC)
- …campaign framework, messaging, target personas, customer journeys, and available content /assets. + Understand Confluent's global priority CSP, ISV, and ... partners, including joint success metrics, joint value propositions, key content /assets, available programs/resources, etc. + Architect, build, evangelize, land,… more
- Black & Veatch (Arlington, VA)
- …and publish content . **Management Responsibilities** Acts in capacity of a " lead person." Does not have management responsibility for the people to whom they ... marketing campaigns to drive consistency of message + Prepares content including presentations, videos, and other communications-related materials in support… more
- SHRM (Alexandria, VA)
- … technical enablement of A/B testing, encourage testing and continuous improvement. Lead technical implementation of dynamic content to improve the relevance ... improve member experience across different channels for B2C and B2B . + Assist and support the Marketing and HR...overall email volume. + Maintain email marketing, SMS, and lead generation databases. Partner with IT and make sure… more
- FranklinCovey (Washington, DC)
- …government entities. FranklinCovey Education has shared our programs, books, and content with thousands of public and private primary, secondary, and post-secondary ... with key decision-makers in growing companies. **Essential Job Functions** + ** Lead Generation:** Identify and target potential Mid-Market clients through various … more
