- Netflix (New York, NY)
- … output and tell a comprehensive story. + Support Manager of Campaign Effectiveness on advertiser and category-specific learning agendas & playbooks ... Dual TV/Video and digital experience is a plus. + Expertise in effectiveness or causal measurement such as Incremental lift, Brand lift, Geo lift, Matched Market… more
- Warner Bros. Discovery (New York, NY)
- …for a research professional to join the ad sales research team in the role of Analyst , Campaign Effectiveness . This position will play an integral role on ... via 3rd party vendors with an emphasis on advertising effectiveness and demonstrating the benefit of advertising with WBD....**Your Role Accountabilities ** + Assist with managing advertising campaign measurement requests from sales teams and… more
- The Cigna Group (Morris Plains, NJ)
- **B2B Marketing Campaign Specialist (Lead Analyst ) - EviCore Health Plan Solutions Marketing- Hybrid** This team member is responsible for B2B strategic ... plans within timeline, budget, and quality standards, including digital execution and measurement + Ability to analyze data (research, campaign metrics) and… more
- Publicis Groupe (New York, NY)
- …learning objectives, and implements best practices around research, analytics and campaign measurement . **Responsibilities** + Help drive day-to-day research & ... themes to drive the client's business forward + Report on key metrics for campaign effectiveness and develop key findings for optimization + Facilitate the… more
- MetLife (Bridgewater, NJ)
- …Discover, define and create targeted audiences . Learning Agenda, Test Design and Measurement . Campaign Reporting, Analysis and Insight Generation . Set up ... as an investment with predictable contribution to enterprise value, 2) efficiency/ effectiveness through a data driven DNA, 3) capability maturity leading to… more