- Netflix (New York, NY)
- … output and tell a comprehensive story. + Support Manager of Campaign Effectiveness on advertiser and category-specific learning agendas & playbooks ... Dual TV/Video and digital experience is a plus. + Expertise in effectiveness or causal measurement such as Incremental lift, Brand lift, Geo lift, Matched Market… more
- Amazon (New York, NY)
- …Services (AWS) Global Executive Marketing team is seeking a results-driven Business Analyst to deliver on reporting, measurement , analysis, and automation needs ... team. You will work closely with Program Managers and Campaign Operations Leads; global tooling and technology teams, and...to optimize queries and tools, and enhance existing marketing measurement to best measure marketing effectiveness . -… more
- Simon & Schuster (New York, NY)
- …role is crucial in driving data-driven marketing strategies and optimizing campaign effectiveness across web and in-app campaigns.** **Responsibilities:** The ... Marketing Analyst 1230 Ave of the Americas, New York,...define test strategies, analyze and interpret web and in-app campaign data, provide insights that influence future testing and… more
- Nestle (New York, NY)
- …execution aligned to business goals and desired outcomes + Conducting social campaign performance measurement , including the development of KPIs, projections, ... for your development and growth. Join us! **POSITION SUMMARY:** The Sr Analyst for Media Analytics is responsible for analyzing and interpreting media data… more
- Publicis Groupe (New York, NY)
- …learning objectives, and implement best practices around strategy, activation, and campaign measurement . **Responsibilities:** + Help drive day-to-day research ... analytics, and evolving methodologies to address complex research and measurement challenges across Starcom client brands. The Applied Analytics...and client data + Report on key metrics for campaign effectiveness and develop key findings for… more
- MetLife (New York, NY)
- …Discover, define and create targeted audiences . Learning Agenda, Test Design and Measurement . Campaign Reporting, Analysis and Insight Generation . Set up ... as an investment with predictable contribution to enterprise value, 2) efficiency/ effectiveness through a data driven DNA, 3) capability maturity leading to… more