- Publicis Groupe (New York, NY)
- …that is powering the Publicis Operating System.You will report to our Vice President, Product Management for Media Mix Modelling Solutions. If you are ... Manager to own and manage products part of our Media Mix Modelling solution (collect, model, analyze,... product manager with hands on experience in media mix modelling, a passion for building… more
- Publicis Groupe (New York, NY)
- …that dates back over 80 years, Starcom is a global communications planning and media leader. We are an agency still grounded in our founding principle that people ... documents + Answering internal & client questions related to media billing and budgets + Ensure compliance for tasks...tasks such as: + Managing client-specific billing procedures + Product codes and other systems work + Create/enforce workflows… more
- Revlon (New York, NY)
- …collaborate with cross-functional teams and present findings to stakeholders. Additionally, expertise in media mix modeling and deriving media insights ... opportunities for leveraging data to drive business solutions. + Develop and apply media mix models to optimize marketing spend across various channels. +… more
- Revlon (New York, NY)
- …and steering the strategic direction of the data science initiatives. Additionally, expertise in media mix modeling and deriving media insights is ... opportunities for leveraging data to drive business solutions. + Develop and apply media mix models to optimize marketing spend across various channels. +… more
- Walmart (Hoboken, NJ)
- …solutions, including marketing mix or multi-touch attribution models; experience leading media mix and predictive modeling initiatives. + Deep working ... solve key marketing measurement challenges. Applying marketing measurement techniques, including media mix models, multi-touch attribution, a/b testing, and… more
- US Tech Solutions (New York, NY)
- …insights. + Expertise in advanced analytics methodologies such as Multi-Touch Attribution and Media Mix Modeling , with a history of applying these ... to flourish at the nexus of ad tech, cross-platform media , and data science. Ideal for a visionary leader...a pivotal role, working in close collaboration with the product team, ad sales, research, and industry vendors, to… more
- Walmart (Hoboken, NJ)
- …market mix , and multi-touch attribution models; Extensive experience with predictive modeling algorithms + Experience in product management, or related field ... the leader of the ads measurement domain, you'll build industry defining retail media measurement methodology at scale that enable Walmart suppliers and sellers to… more
- Chobani (New York, NY)
- …brand health and full-funnel marketing ROI (paid, earned and o&o) using Mixed Media Modeling and other techniques, with focus on digital/retail platforms ... formed Marketing Leadership team, responsible for generating consumer insights that fuel product growth strategy and brand building in addition to creating a… more
- Snap Inc. (New York, NY)
- …services; and its AR glasses, Spectacles (https://www.spectacles.com/) . The Ads Product team uses creativity, research, insights, and operational excellence to ... steer our product vision across Snap Inc. This team of Designers,...improvement across some of our top advertisers through a mix of learning-agenda strategies, experimental design, causal analytics, and… more
- TD Bank (New York, NY)
- …strategies (TV, Outdoor, Audio) + Knowledge of brand measurement including brand tracking and Media Mix Modeling + Skillful storytelling at the executive ... development, consulting principles, lines of businesses supported, banking industry, and product /customer markets + Knowledge of current and emerging competitor and… more
- NBC Universal (New York, NY)
- …in open betas across the platforms. + Maintain optimal channel and investment mix based on MTA and MMM modeling recommendations. Desired Qualifications: + ... dynamic, more fulfilling workplace and a better, more enjoyable product . As a company, we embrace the power of...trust, teamwork, and talent. We are looking for a media savvy, data driven Specialist, Performance Marketing to join… more
- CVS Health (New York, NY)
- …Marketing segment. Collaborating closely with cross-functional teams, including product -pricing, sales, campaign operations, digital marketing analytics, and data ... Marketing Strategies by creation of models such as Segmentation, LTV, Marketing Mix , Survival, and propensity models, implementation of A/B testing and experimental… more
- Truist (New York, NY)
- …consumer and retail, healthcare, financial institutions, energy, and technology, media and telecom. Senior investment banking professionals are expected, over ... time, to generate a balanced mix of M&A, debt and equity capital raising of...by appropriately positioning the banks treasury and payment solutions product suite as well as floating rate and F/X,… more
- Target (Milltown, NJ)
- …It's how we care, grow, and win together. Guests love to shop us for social media worthy looks and we're proud to offer the freshest mix of beauty products. ... a commitment to diversity, equity, and inclusion through continuous development, modeling inclusive behaviors, and proactively managing bias + Understand sales… more
- Truist (New York, NY)
- …consumer and retail, healthcare, financial institutions, energy, and technology, media and telecom. Senior investment banking professionals are expected, over ... time, to generate a balanced mix of M&A, debt and equity capital raising of...by appropriately positioning the banks treasury and payment solutions product suite as well as floating rate and F/X,… more