- Wolters Kluwer (Waltham, MA)
- …or equivalent required **Experience** : + 8+ years of experience in B2B campaign management, including demand generation , brand, and retention campaigns, ... The **Marketing Associate Director - (Global Demand Generation )** , is responsible for... campaign managers leading the activation of brand, demand , ABM, customer marketing campaigns, and digital … more
- ICP Group (Andover, MA)
- …Administration, or related field. + Proven experience (5+ years) in demand generation , with a focus on managing digital campaigns, telemarketing efforts and ... region. ICP Group is seeking a proactive and results-oriented Demand Generation Manager to join our dynamic...campaigns to effectively reach target audiences and achieve lead generation goals working with call center/ campaign manager.… more
- Quickbase (Boston, MA)
- Job Summary Quickbase is seeking an experienced and dynamic Industry Demand Generation Marketing Manager to join our marketing team. The ideal candidate will be ... challenges and opportunities. Key Responsibilities . Develop and execute industry-specific demand generation strategies to achieve pipeline and revenue targets.… more
- Boston University (Boston, MA)
- …online giving process and enhance digital conversion rates. + (25%) Digital Campaign Creation: Plan, create, and execute engaging fundraising campaigns via ... a public media leader, producing exceptional journalism on-air, online, on- demand , and in real life. Our mission is to...Digital Fundraising Strategy: Create a strategy on all digital fundraising opportunities to maximize revenue generation … more
- ZOLL Medical Corporation (Chelmsford, MA)
- …demand generation team in the development and optimization of our digital and traditional demand generation ecosystem. Working collaboratively with ... + 7+ years of experience in marketing and communications including integrated campaign planning, content creation, digital , web and community management. +… more
- Ford Motor Company (Boston, MA)
- …and others). This role will be a key player on the Paid Media and Demand Generation team to help contribute to the strategy, development, implementation and ... Programmatic channels including Programmatic (display, video, native, social, tv), Demand side platforms ( Campaign Manager / DV360...request campaign creative assets, create and optimize campaign landing pages or other digital assets… more
- ThermoFisher Scientific (Waltham, MA)
- …delivering business results through implementation of strong demand generation and sale enablement programs. Elevate integrated campaign execution ... the Americas region, as well as developing global integrated campaign strategies. This role requires a strong strategic approach...and market growth. + Demand and lead generation : Use varied marketing tactics, such as digital… more
- Amazon (Boston, MA)
- …and CRM (Marketo, Tableau, Salesforce, etc.) for targeting, segmentation, reporting for demand generation - Highly collaborative and has an affinity for ... data to make recommendations and drive decisions.) - Project leadership in digital marketing, cross-functional planning, and campaign management. - Demonstrated… more
- DataRobot (Boston, MA)
- …channels, managing target attainment, and driving business growth as part of our Demand Generation team. **Key Responsibilities:** + Drive to target attainment ... drive growth across owned channels + Collaborate closely with digital strategy, web, campaign , product marketing, and...growth and deliver to target KPIs and forecast + Demand forecasting for SEM and SEO with recommendations for… more
- Amazon (Boston, MA)
- …of excellent - including digital , content, and events - to drive demand generation and pipeline in support of Healthcare and Non-Profit business targets. ... Amazon is seeking a talented, self-directed marketing leader to drive awareness and demand generation for Amazon Web Services (AWS) within the healthcare,… more
- Pegasystems (Boston, MA)
- …Pega sales teams within specific regions and vertical industries. + Co-Marketing and Demand Generation : Collaborate with marketing teams to design and implement ... low-code platform for AI-powered decisioning and workflow automation. + Revenue Generation : Develop and execute a comprehensive business plan to achieve ambitious… more
- Ameresco (Framingham, MA)
- …+ Collaborate with regional sales leads to plan and execute outbound demand generation campaigns utilizing companywide CRM (Salesforce) and sales platform ... targeted industry events for thought leadership, brand awareness, and lead generation - including budgeting, onsite logistics, staffing, booth shipping, setup,… more
- Amazon (Boston, MA)
- …that reach target audiences effectively - Partner with other marketing teams (eg, campaigns, demand generation , field, and events) to drive and execute on global ... security messaging, marketing content, and go-to-market materials - Develop detailed campaign project plans, creative briefs, and digital strategies, including… more
- Harvard University (Cambridge, MA)
- …The Marketing Lead ensures that each program in their portfolio has consistent demand generation and enrollment, aligned with the HGSE Professional Education ... channels in a coordinated way, including a range of digital platforms for outreach + Experience moving from general...and with experience and track record in product marketing, demand generation , and demand capture… more
- Wolters Kluwer (Waltham, MA)
- …messaging framework and bring key messages to market through marketing programs, demand generation campaigns, sales enablement and reputation programs. This role ... closely with the NA Provider leadership team, content team, revenue marketing, digital experience, and partner with product marketing to ensure cohesion in market… more
- EPAM Systems (Boston, MA)
- …including email marketing, social media, webinars, and events + Monitor campaign performance, analyze metrics, and make data-driven adjustments to optimize results ... Collaborate with the design team to create visually appealing campaign assets + Event Management: + Assist in organizing...industry conferences and trade shows as needed + Lead Generation : + Work on lead generation strategies… more
- Cardinal Health (Boston, MA)
- …to perform varied tasks and execute projects + Strong understanding of digital marketing principles, lead generation in B2B, audience segmentation, and ... content to establish expertise, promote brand awareness and drive demand . **_Job Summary_** We are looking for a Content...based on business objectives. The ideal candidate will have digital marketing experience, a positive attitude and be highly… more
- EDB (Boston, MA)
- …using data insights. Support executive presentations through analysis and visualization of digital and demand marketing strategies and programs. Support program ... Work closely with Growth Marketing peers to understand ROI impact, campaign effectiveness and Marketing attribution metrics. Build and maintain automated reporting… more
- ThermoFisher Scientific (Boston, MA)
- …with product management, R&D, and commercial teams. - Oversee the annual budget, campaign reporting, and lead generation funnels driven by marketing activities. ... therapy workflows and customer journeys - Optimize and develop engaging digital marketing content, including web, video, social media, programmatic display, paid… more
- ThermoFisher Scientific (Boston, MA)
- …with product management, R&D, and commercial teams. + Handle the annual budget, campaign reporting, and lead generation funnels driven by marketing activities. + ... iPSC-derived immune cell therapy space + Optimize and develop engaging digital marketing content, including web, video, social media, programmatic display, search… more