- Formation Bio (New York, NY)
- …additional internal and external researchers/writers to contribute sophisticated content, and lead editorial and production for that content. Event Curation and ... media, creative, event planning etc.) to execute key brand initiatives effectively. Measurement & Optimization: Track KPIs related to brand awareness and content… more
- Netflix (New York, NY)
- …sales efforts. Summary Netflix's Ad Measurement team is seeking a Measurement Lead of Audience Insights to support and grow the day-to-day work of ... revenue. The ad measurement team is tasked with building insights about our audience and marketplace measurement solutions for advertisers in support of… more
- New York Times (New York, NY)
- …worth paying for.** **Job Description** **About the Role** We are looking for a Measurement and Insights expert to join The New York Times Advertising (NYTA) ... Reporting to the SVP, Marketing for NYTA, you will lead a team of analysts and data storytellers to...simple yet powerful stories from complex data sets. Your insights will lay the foundation for our team's greatest… more
- Amazon (New York, NY)
- …Channel & Cross Category Marketing) organization is looking for a Marketing Manager to lead audience and media strategy, planning, and execution in the US and ... Haul and define the investment levels across channels based on business objectives, audience indices, channel best practices, measurement data and reach &… more
- Pfizer (New York, NY)
- …+ Influence and support US Consumer and US HCP CRM teams as their lead CRM audience expert, to ensure that their targeting choices are optimized ... Audience Builder, Einstein for Marketing Cloud Engagement and Einstein Marketing Insights , becoming the team's lead expert across those + Utilize Salesforce… more
- 1000heads (New York, NY)
- The Insights team at 1000heads are a dynamic, data-driven force, tasked with exploring what makes online consumers tick, understanding how brands are perceived by ... data. With a wealth of powerful analytics tools at our disposal, the Insights team craft performance reports, new business proposals and strategic audits of global… more
- CVS Health (New York, NY)
- …pharmaceutical clients to guide strategic audience design, campaign performance/ measurement and insights for key verticals within CVS Media Exchange. ... personal, convenient and affordable. As a Sr. Manager, Client Insights & Strategy, you will consult directly with our...to drive business results + Deliver thought leadership on audience , measurement , and advanced analytics. Guide development… more
- NBC Universal (New York, NY)
- …NBCUniversal's streaming business. The Streaming & Data Products team within Insights & Measurement is seeking a Director to help lead the team in solving ... the current and ever-changing face of the world. NBCUniversal's Insights & Measurement Team is responsible for...iSpot, LiveRamp, Circana etc.) required + Extensive knowledge of audience insights and social platforms, such as… more
- Warner Bros. Discovery (New York, NY)
- …of Excellence for data processes, standards and best practices around collection, audience measurement and documentation. * Create and automate data monitors ... enabling our data solutions & usage across the vast audience platforms. The Data & Insights Analyst...more holistic view, while maintaining the flexibility for advanced measurement and segmentation of our audience data.… more
- L'Oreal USA (New York, NY)
- …quality assurance. + Consumer Audience Strategy for Media Activation + Lead audience strategy development and segmentation, leveraging first-party data and ... and translate findings to future campaigns + Leverage Div / Multi-div levels insights and resources to enhance first-party audience strategies + Stay abreast… more
- FleishmanHillard (New York, NY)
- …digital data. + Consulting clients with a POV on social media and social measurement models and best practices + Create audience profiles and segmentation ... team is responsible for analyzing and synthesizing data to provide actionable insights and tactical recommendations to our clients. Positions are available in Texas,… more
- Netflix (New York, NY)
- …clients and internal stakeholders on the value of clean rooms for audience segmentation, measurement , and attribution. Sales Enablement & Client Consultation ... and third-party data within clean room environments. + Work with product, insights , and measurement teams to provide data-backed recommendations for optimal… more
- Comscore (Manhattan, NY)
- …combines digital, linear TV, over-the-top and theatrical viewership intelligence with advanced audience insights , Comscore allows media buyers and sellers to ... are committed to ensuring fairness across the ecosystem. Our measurement and data capabilities enable insights , connection...to collect, analyze, and interpret data to provide actionable insights related to audience behavior, and market… more
- Advantage Solutions (New York, NY)
- …to improve performance of both conversion driving and awareness/consideration initiatives. + Lead the evolution of the agency's measurement practice, implement ... client measurement objectives + Sparking creative ideation through thoughtful insights based on industry & brand knowledge, social trends and analytics. +… more
- Nestle (New York, NY)
- …strategy together with associated tactical plans, from target setting to tracking and measurement . * Lead audience segmentation strategies, for prospecting ... growth. Join us! **Job Description:** The Digital Performance Marketing Lead (DTC) will lead a wide range...with both the Brand Media Manager and the Data, Insights & Analytics team. * Own the channel optimization… more
- Meta (New York, NY)
- …industry on marketing measurement methodologies. This will help clients adopt better measurement and use data-driven insights as a way to improve business ... industry in order to evolve the industry toward better measurement and use of the auction 2. Lead...with demonstrated experience to communicate technical content to general audience effectively at all levels of a client organization… more
- Publicis Groupe (New York, NY)
- …and Insights is responsible for the application of data-driven insights into Spark Foundry's planning, investment, and measurement processes. Additionally, ... and most beloved brands and companies. We combine boutique-caliber insights and service with the buying clout and first-look...the role requires the candidate to design and lead the implementation of modern measurement plans… more
- Meta (New York, NY)
- …and integrate a deep understanding of the Public Affairs media landscape, including audience insights , new trends, and emerging platforms. 7. Analyze historical ... business results. The right candidate is keenly interested in analyzing and leveraging audience , channel, and marketplace insights to design the role of media… more
- Warner Music Group (New York, NY)
- …teams with data driven insights . Team specialisms will include Audience Insights , Marketing Analytics (incl. performance marketing), Artist Growth and ... across the WMG group **Team Leadership:** + Build and lead a team of high performing specialists based across...and supportive team environment that supports growth and learning. ** Audience Insights ** + Define WMG's global approach… more
- American Express (New York, NY)
- …status quo, innovate, and harbor strong curiosity + Define Performance Indicators: Lead analytics and measurement across key performance indicators. Own key ... **Description** **You Lead the Way. We've Got Your Back.** With...measurement focusing on specific strategic initiatives + Communicate Insights Optimally: Present findings, recommendations, and results successfully to… more
