- Vanguard (Malvern, PA)
- …+ Minimum of eight years of related work experience with five years in marketing experimentation , causal inference, or advanced analytics + Deep understanding of ... tests, and other causal inference methods + Familiarity with Marketing Mix Modeling (MMM) and Multi-Touch Attribution ...with Marketing Mix Modeling (MMM) and Multi-Touch Attribution (MTA) frameworks + Strong technical fluency in data,… more
- Vanguard (Malvern, PA)
- …opportunities for optimization, measurement and experimentation . We are seeking a Lead Marketing Strategy Analyst to join the team. This role will be pivotal ... assessments to validate approach and evaluate impact . Design an actionable marketing operations and experimentation roadmap . Build consensus and influence… more
- ThermoFisher Scientific (Pittsburgh, PA)
- **Work Schedule** Standard (Mon-Fri) **Environmental Conditions** Office **Job Description** In this Analyst III role, you will be a key contributor to our Website ... the T&O Program Manager and various teams (product, UX, web analytics, marketing ) to identify testing priorities, establish key performance indicators, and implement… more
- PNC (Pittsburgh, PA)
- …and experience: * You have a proven track record of success as a digital marketing analyst . * You possess an understanding of various digital marketing ... Business Analytics Consultant Senior within PNC's Balance Sheet Analytics & Modeling Marketing & Customer Analytics organization, you will be based in Pittsburgh,… more
- General Motors (Harrisburg, PA)
- …of marketing media modeling techniques, including MMM, MTA, unified attribution , ROAS level testing, and various industry measurement media platforms. + ... Senior Data Scientist is an internal expert on methodology and practice of marketing analytics. This individual has deep technical expertise in Media Mix Modeling… more