- Michigan State University (East Lansing, MI)
- …Student Internship Program now through spring semester (first week of May 2026) as a Brand Protection Student Engagement Professional. There may be an ... extend work to the 2026-2027 academic year. The BP Student Engagement Professional will serve as the...+ Courses in the Professional Certificate in Fundamentals of Brand Protection . + Mentorship Program + Research… more
- Otsuka America Pharmaceutical Inc. (Lansing, MI)
- **Job Overview:** The Director, Customer Engagement Platforms (CEP) will be responsible for overseeing the development, implementation, and optimization of customer ... engagement platforms, starting with, but not limited to, Otsuka's...the ability align our platform initiatives to corporate, above brand and medical strategies. This successful candidate will need… more
- Otsuka America Pharmaceutical Inc. (Lansing, MI)
- … Brand Strategy Development:** Lead commercial launch strategy, ensuring successful brand positioning, HCP engagement , and market activation. Ensure alignment ... **_Sr. Director, Brand Lead, Neuroscience_** **Position Summary** The Senior Director,...the development of HCP and consumer marketing strategies, optimizing engagement and adoption through omnichannel execution, market development, and… more
- Otsuka America Pharmaceutical Inc. (Lansing, MI)
- …Centanafadine, a novel launch product for ADHD. This role ensures effective brand positioning, promotional execution, and omnichannel engagement to drive ... priorities and ensure that HCP marketing initiatives support both short-term brand objectives and long-term market success. This individual will be responsible… more
- Otsuka America Pharmaceutical Inc. (Lansing, MI)
- …in the United States. This individual will lead the evolution of the brand /portfolio value proposition to US payer and channel customers. This role is based ... reports to the Vice President, CNS Business & Customer Engagement Operations business unit. **Job Description** + Lead a...Lead the development and alignment process for the US brand access strategic and operating plans in close collaboration… more
- Otsuka America Pharmaceutical Inc. (Lansing, MI)
- **Customer Engagement Model** Otsuka America Pharmaceutical, Inc. has launched a new customer engagement approach designed to better deliver on patient, ... care with digital-enabled support to bridge care gaps. In Otsuka's evolved customer engagement model, a Health Science Associates (HSA) will engage HCPs through a… more
- Otsuka America Pharmaceutical Inc. (Lansing, MI)
- …presence and brand visibility. Build and execute a global KOL engagement plan to cultivate advocacy, shape perception, and inform strategy. Partner with medical ... Immunology), you will transform science into strategy by driving global brand strategy, influencing launch preparations and execution, and forging connections across… more
- Otsuka America Pharmaceutical Inc. (Lansing, MI)
- …processes** and provide clear, actionable insights + **Drive Strategic Clarity and Field Engagement & Execution** + Ensure that ** brand strategy is effectively ... This role is responsible for aligning **key metrics and insights** **with brand strategy** , ensuring that analytics dashboards and reporting tools provide… more
- Otsuka America Pharmaceutical Inc. (Lansing, MI)
- …possible for the people we serve. Reporting to the Director of Corporate Brand and Reputation, the Senior Manager leads corporate website governance, social media ... governance for the corporate website. + Ensure accuracy, clarity, UX alignment, and brand consistency across all digital content. + Collaborate with IT, legal, and… more
- Otsuka America Pharmaceutical Inc. (Lansing, MI)
- …optimization of field systems, training and development, logistics, and HCP engagement operations that support sales force effectiveness. This leader oversees four ... with Field Strategy & Operations, Sales and Market Access Leadership, Medical Affairs, Brand Teams, and People and Business Services to ensure all tools, processes,… more
- Otsuka America Pharmaceutical Inc. (Lansing, MI)
- …SMS, in-app, HCP portals, etc.) to identify high-impact touchpoints and optimize engagement strategies. Use A/B testing and uplift modeling to evaluate the ... + Stay updated with emerging industrial trends (Conferences and community engagement ) and develop strategic industry partnerships on Omnichannel analytics to… more