- Verndale (Boston, MA)
- About the Digital Marketing Analytics Lead Position The qualified candidate will be an analytics and tag management expert tasked with becoming the ... The role requires a deep knowledge and understanding of all aspects of digital marketing , particularly with regard to data, web analytics , tag management,… more
- Wayfair (Boston, MA)
- …work visas: F1-OPT, STEM OPT EAD, H-1B, H-1B1, E-3, O-1, J-1, or TN. Marketing Analytics Manager, Paid Social (Youtube) Wayfair is looking for a results-oriented ... to drive the strategy and execution of the YouTube marketing channel. In this role, you will manage a...experience mentoring and scaling teams. What You'll Do: + Lead the roadmap, strategy, and execution for the YouTube… more
- Cornerstone onDemand (Boston, MA)
- …used by over 7,000 organizations and 130 million users. As the Senior Director of Digital Marketing , you will lead the strategy and execution of our ... bidding strategies to drive high ROI. + Utilize advanced analytics to continually fine-tune campaign effectiveness + Track, measure,...in a collaborative, innovative environment, we invite you to lead our digital marketing efforts… more
- Boston University (Boston, MA)
- ** DIGITAL MARKETING CAMPAIGN SPECIALIST, Development & Alumni Relations** **Job Description** ** DIGITAL MARKETING CAMPAIGN SPECIALIST, Development & ... **Alumni Engagement and Operations** team is looking for a ** Digital Marketing Campaign Specialist** who will build...and other channels as needed. + Create and deploy lead generation campaigns. + Track and report on campaign… more
- Cengage Group (Boston, MA)
- …on a mission to make every student a confident learner, and we are looking for a Lead Digital Product Analytics to help achieve that goal. **What You'll Do ... clickstream data, product analytics concepts with ideally some exposure to digital marketing and data science. You will lead a team of analysts and… more
- Takeda Pharmaceuticals (Boston, MA)
- …to join the Global Advanced Analytics function in re-imagining and building the digital and analytics solutions. The Lead , Global Advanced Analytics ... a compelling story. He will lead the delivery of new advanced analytics capabilities to optimize the marketing experience and the commercial strategy for… more
- CVS Health (Wellesley, MA)
- …for emerging trends and technologies + Proven ability to flex across diverse digital marketing and customer growth initiatives + Martech/AdTech expertise with ... + Data-Driven Content Framework: Establish robust measurement systems utilizing search data, digital traffic insights, and customer behavior analytics to inform… more
- Deloitte (Boston, MA)
- …and business growth. Qualifications Required: + 2+ years of experience in managing digital marketing /advertising analytics , including marketing mix model ... and persistent problem solvers to build and support cutting-edge marketing analytics solutions that help our clients...analysis tools, with a high level of competence in digital analytics and tag management solutions. +… more
- Cengage Group (Boston, MA)
- …a mission to make every student a confident learner, and we are looking for a Lead Digital Product Analytics to help achieve that goal. **Role Overview:** We ... clickstream data, product analytics concepts with ideally some exposure to digital marketing and data science. You will lead a team of analysts and… more
- Sanofi Group (Cambridge, MA)
- …brand strategy and collaboration with Insights & Analytics colleagues supporting marketing teams. + **Co- Lead the creation and delivery of sub-national ... force effectiveness. The Associate Director will collaborate closely with Commercial Insights & Analytics , Marketing , and Advanced Analytics teams to ensure… more
- Sanofi Group (Cambridge, MA)
- …the Insights and Analytics (I&A) team, the US Rare Disease (RD) Brand Analytics lead will be an integral strategic partner to Sanofi's US Commercial ... **Job Title:** Associate Director, Brand Analytics - Rare Disease (RD) **Location:** Cambridge, MA...of working, bringing clarity on the interactions across GBUs, Digital , and Commercial executional support teams from Sanofi hubs… more
- Sanofi Group (Cambridge, MA)
- …to optimize process excellence and efficiency The **Senior Director, Insights & Analytics - Immunology (Non-Alliance)** will lead a high-performing on-shore ... **Job Title:** Senior Director, Insights and Analytics - Immunology (Non-Alliance) **Location:** Cambridge, MA, Morristown, NJ **About the Job** Ready to push the… more
- Ford Motor Company (Boston, MA)
- …lives. Ford is seeking a highly strategic and experienced Senior Director, Data, Analytics & AI, Integrated Services to lead the foundational and advanced ... transition to a future defined by connected vehicles and digital experiences, our Integrated Services business is at the...unlock new revenue streams. The Global Data, Insights & Analytics (GDIA) organization is Ford's central hub for data… more
- Google (Cambridge, MA)
- …degree or equivalent practical experience. + 15 years of experience in marketing analytics , strategy consulting, financial modeling, or statistical analysis. + ... mentoring, and team development. **Preferred qualifications:** + Experience with marketing analytics tools (eg, experimentation frameworks, attribution models,… more
- Takeda Pharmaceuticals (Cambridge, MA)
- …Azure, GCP). + Experience with pharma data (eg, IQVIA, Veeva, SP, claims, digital marketing ) and strong understanding of compliance and privacy considerations. + ... MA office. We are seeking a visionary Director to lead our Data Science team, transforming pharmaceutical commercialization with...product launches or indications. + Partner with BUs, BU Analytics & Insights, Marketing and Sales Ops,… more
- Outcomes4me (Boston, MA)
- Growth and Engagement Marketing Lead (DTC Channels) Location: Boston Company Overview Outcomes4Me is on a mission to democratize healthcare and improve outcomes ... are seeking a data-driven and hands-on Growth and Engagement Marketing Lead to drive and execute our...and will own user engagement, retention, and acquisition across digital channels, including CRM, email and app push notifications,… more
- Staples (Framingham, MA)
- …multi-touch attribution and incrementality models, to assess the impact of customer and marketing touchpoints. + Measure the effectiveness of digital and offline ... design, and causal inference. + Demonstrated experience with customer analytics , including segmentation, personalization, or marketing measurement. +… more
- Motion Recruitment Partners (Boston, MA)
- Digital Content Lead Boston, MA **Onsite** Contract $45/hr - $50/hr **Job Description** A public-sector digital services team is seeking a Digital ... Lead to support and enhance public-facing and internal digital communications. This full-time role serves as a central...including PDF accessibility and Plain Language standards * Track analytics and feedback for the intranet; lead … more
- Staples (Framingham, MA)
- …to the table:** + Strong leadership and team management skills. + Expertise with digital analytics platforms (Google Analytics , Adobe Analytics ), ... and conversion rates. + Drive continuous improvement by leveraging analytics , user feedback, and the latest digital ...funnel analysis, and actionable insights + Strong understanding of digital marketing ecosystem: SEO, PPC, email, content… more
- Staples (Framingham, MA)
- …and lead projects under tight deadlines. Strong understanding of the entire digital marketing ecosystem, including knowledge of SEO, PPC, email marketing ... in the use of CMS (Content Management Systems) and digital marketing tools to enhance website functionality...platforms and enhancing customer experience. + In-depth expertise with digital analytics platforms like Google Analytics… more