- Slalom Consulting (Minneapolis, MN)
- …market trend research, messaging, 360 campaigns, events, storytelling, account-based marketing, social media , and more.Drive marketing ROI: Use data to ... and advertising, encompassing events, sponsorships, internal communications, marketing research, media and industry analyst relations, internet marketing,… more
- General Motors (St. Paul, MN)
- …economics of media channels (ie, TV, Display, Paid Search, Paid Social , Programmatic, etc), measurement of ROAS lift, and coordination of tactics through ... on methodology and practice of measurement and optimization of media mix spend on sales and subscriptions. This individual...in our exciting transition to EVs. This is a global role focused on driving analytics partnership and strategy.… more
- General Motors (St. Paul, MN)
- …economics of media channels (ie, TV, Display, Paid Search, Paid Social , Programmatic, etc), measurement of ROAS lift, and coordination of tactics through ... This individual has deep technical expertise in measurement methods and media mix modeling, including advanced econometrics and statistical methods used to… more
