- Netflix (New York, NY)
- …sales efforts. Summary Netflix's Ad Measurement team is seeking a Measurement Lead of Audience Insights to support and grow the day-to-day work of ... revenue. The ad measurement team is tasked with building insights about our audience and marketplace measurement solutions for advertisers in support of… more
- Amazon (New York, NY)
- …Channel & Cross Category Marketing) organization is looking for a Marketing Manager to lead audience and media strategy, planning, and execution in the US and ... for building exceptional customer experiences to create and drive media and audience segmentation strategy across investments. You will lead cross-channel media… more
- Amazon (New York, NY)
- …leadership on video measurement solutions and currency development. You will lead advertiser insights and analytics supporting our Sales teams to support ... analytics vision, product roadmap and activation strategy for upper funnel video measurement solutions. - Develop advertising insights , from incremental reach,… more
- IQVIA (New York, NY)
- …conception to release, revamping to upgrades. As part of our Media OS team, you lead our Audience and Open Ecosystem Team and own offerings across various ... (HCP) and Direct-to-Consumer (DTC) markets. **Description:** As a Product Lead within our Media OS organization, you own the...help to shape industry standards for media planning and audience creation. You work in close partnership with our… more
- Future PLC (New York, NY)
- …to leading the next era of transformation for our award-winning audience -targeting solution; Aperture. Our audience -targeting platform (built upon Permutive's ... accelerate its journey to deliver performance-driven outcomes for our clients. As the lead product owner, you would be responsible and empowered to achieve this goal… more
- Publicis Groupe (New York, NY)
- …assigned **Qualifications** + 5-7 years of experience, in media, consumer research, insights , audience , analytics + Must have experience owning research ... and report on research projects that help support campaign measurement and broader client business objectives. This role will...eager to find opportunities and solve them with user insights and data + Experience with audience … more
- FleishmanHillard (New York, NY)
- …digital data. + Consulting clients with a POV on social media and social measurement models and best practices + Create audience profiles and segmentation ... team is responsible for analyzing and synthesizing data to provide actionable insights and tactical recommendations to our clients. Positions are available in Texas,… more
- MetLife (New York, NY)
- …and optimizing cross-channel journeys to drive customer actions. They bridge customer insights , audience needs, channel and messaging preferences to deliver ... can seamlessly blend strategy and execution. The Marketing Activation Lead will be the key person responsible for orchestrating...* Key liaison between product marketing, CX, channel teams, measurement and analytics, and creative. Needs to be able… more
- Advantage Solutions (New York, NY)
- …to improve performance of both conversion driving and awareness/consideration initiatives. + Lead the evolution of the agency's measurement practice, implement ... client measurement objectives + Sparking creative ideation through thoughtful insights based on industry & brand knowledge, social trends and analytics. +… more
- Meta (New York, NY)
- …and providing leadership within the external community. A successful candidate will drive insights and develop measurement strategies in service to the mission ... pilot new methodologies. **Required Skills:** Director, Marketing Science, Global Responsibilities: 1. Lead a team of measurement professionals of varying skill… more
- Snap Inc. (New York, NY)
- …market insights , and analyzing program effectiveness. + Establish performance measurement criteria and KPIs to track against business growth goals and present ... Lead functions like Data Science, Operations, Marketing, Customer Insights to analyze program effectiveness, design experimentation frameworks, adopt a… more
- CVS Health (New York, NY)
- …and convert CVS consumers to shoppers. As the Sponsored Display Ads Product Lead , you will own and drive the development, execution, and continuous optimization of ... for user experience, revenue growth, and operational efficiency. + **Product Development:** Lead the full product lifecycle for sponsored display ads, from ideation… more
- Meta (New York, NY)
- …Reality Labs, we have a Business Group that includes the business, marketing, insights , and sales functions. Within this team, the PMM (Product Marketing Manager) ... next phase of augmented reality adoption world wide. **Required Skills:** Product Marketing Lead , Wearables Conversion - Reality Labs Responsibilities: 1. Lead a… more
- Meta (New York, NY)
- …industry on marketing measurement methodologies. This will help clients adopt better measurement and use data-driven insights as a way to improve business ... industry in order to evolve the industry toward better measurement and use of the auction 2. Lead...with demonstrated experience to communicate technical content to general audience effectively at all levels of a client organization… more
- Meta (New York, NY)
- …and integrate a deep understanding of the Public Affairs media landscape, including audience insights , new trends, and emerging platforms. 7. Analyze historical ... business results. The right candidate is keenly interested in analyzing and leveraging audience , channel, and marketplace insights to design the role of media… more
- Publicis Groupe (New York, NY)
- …enhance marketing performance and understanding of consumer and healthcare professional (HCP) insights . This position offers a unique opportunity to help build and ... wellness data analysis and strategic consulting as the analytic lead . Important to this success will be the ability...the marketplace but also the ability to translate these insights into relevant recommendations to optimize media investment for… more
- Meta (New York, NY)
- …and providing leadership within the external community. A successful candidate will drive insights and develop measurement strategies in service to the mission ... **Required Skills:** Global Director Marketing Science, SMBG Responsibilities: 1. Lead a team of measurement professionals of...the partner ecosystem to advance the use of advertising insights and measurement to help advertisers better… more
- Comscore (Manhattan, NY)
- …combines digital, linear TV, over-the-top and theatrical viewership intelligence with advanced audience insights , Comscore allows media buyers and sellers to ... **About Comscore** At Comscore, we're pioneering the future of cross-platform media measurement , arming organizations with the insights they need to make… more
- NBC Universal (New York, NY)
- …. + Troubleshoot technical issues related to media buys and ad operations. + Lead the use of measurement tools to evaluate campaign success, including MMM/MTA ... expertise in media planning, cross-functional collaboration, and the ability to lead 360-degree integrated campaigns with an emphasis on consumer marketing strategy… more
- NBC Universal (New York, NY)
- …Senior Analyst, MS&A Brand, you will be assisting with acquisition strategies, audience prioritization, and growth of organic social, ultimately driving awareness of ... not limited to: Brand Marketing Evaluation: In partnership with Consumer Insights , Decision Sciences, Brand Marketing Planning, and other cross-functional partners,… more