- Pfizer (New York, NY)
- …a new role within the Chief Marketing Office, reporting to the Director, US Primary Care HCP CRM Strategy Lead . Success in this role will include the ... and drive a new standard for health care provider ( HCP ), consumer , and patient engagement in pharma....and audiences for the HCP CRM Personalization strategy and partner cross-functionally to implement + Lead… more
- Pfizer (New York, NY)
- …colleagues and colleagues across the COMIRNATY Adult team for insights + Collaborate with Brand Strategy HCP lead and Omnichannel team to iterate on burden ... on metric/analytics evaluation and customer and channel insights + Lead competitive strategy for COMIRNATY including insight...annual operating and tactical plan development process, focused on HCP strategy and activation + Manage P2P… more
- AbbVie (Florham Park, NJ)
- …closely with the cross-functional team to develop, analyze, refine, and deploy the HCP promo strategy , including MABI, medical affairs, market access, training, ... the Integrated Brand Team and Sales Leadership Teams. + Lead the development, analysis, refinement, and deployment of the...the development, analysis, refinement, and deployment of the VRAYLAR HCP promotional strategy + Development of … more
- Pfizer (New York, NY)
- …Omnichannel and Digital Marketing, US PAXLOVID, will report directly to the Sr. Director, Consumer Team Lead , US Antiviral and will be responsible for leading ... and executing the consumer digital and omnichannel media strategy for...PAXLOVID in the US. He/she will work with the Consumer Team Lead , Creative Agencies, Media partners… more
- AbbVie (Florham Park, NJ)
- …media investment allocation through performance/ROI measurement, delivering consumer & HCP digital ecosystem data strategy and analytics, developing High ... other analytic platforms and stakeholder expectations. The candidate will lead the synthesis of complex/big data to develop and... Strategy and MarTech vendors to advance superior Consumer and HCP 360 data ecosystems. +… more
- Publicis Groupe (New York, NY)
- …strategic drivers. You will provide functional management for Insights and Strategy , collaborate on a cross-functional capability leadership team, ensure every brand ... plan is built on insight, and develop an impactful strategy to deliver desired goals. This is a hybrid...approaches and campaign analytics + In-depth understanding of the HCP and DTC omni-channel landscape + Deep comprehension of… more