- Publicis Groupe (New York, NY)
- …(MRI, GWI, Epsilon) + Strong understanding of digital marketing, CRM, and audience segmentation + Excellent problem-solving and critical-thinking skills with the ... internal agencies and clients by leveraging data and analytics to drive audience strategy, deliver actionable insights , and enhance targeting efforts. This… more
- Gap Inc. (New York, NY)
- …by identifying relevant audiences and ensuring implementation and delivery + Collaborate across Audience Insights & Segmentation team to bring together ... pitfalls of audience cannibalization. You will collaborate with counterparts across Insights and Segmentation , in addition to working closely with Gap Inc's… more
- Publicis Groupe (Birmingham, MI)
- …and solve them with user insights and data + Experience with audience creation and custom segmentation + Strong attention to detail **Additional ... **Qualifications:** + 7-10 years of experience, in media, consumer research, insights , audience , analytics + Must have experience owning research… more
- Netflix (New York, NY)
- …clients and internal stakeholders on the value of clean rooms for audience segmentation , measurement, and attribution. Sales Enablement & Client Consultation ... any time. About the Role We are seeking a Director , Sales Solutions to serve as a strategic overlay...and their role in advertising. + Experience working with audience segmentation , media planning, and programmatic buying.… more
- L'Oreal USA (New York, NY)
- …Multi-div resources. + Enhance testing practices to improve campaign personalization and segmentation for more effective targeting. + Consumer audience strategy ... and translate findings to future campaigns. + Leverage Div / Multi-div levels insights and resources to enhance first-party audience strategies. What We Are… more
- Bausch Health (Annandale, NJ)
- …ensuring alignment with physician locator tools. + Develop A/B testing and audience segmentation strategies to enhance ad performance, email engagement, and ... and revenue impact. + Utilize data analytics, attribution modeling, and audience segmentation to refine messaging, targeting, and spending efficiency.… more
- Choice Hotels (North Bethesda, MD)
- …experience. Advanced degree is desired. + Proficiency in CDP data modeling and audience segmentation . + Strong track record of success in developing successful ... Who are we looking for? The Director , Loyalty Marketing Communications is a key leader...Designs and executes data-driven email marketing strategies using platform insights to segment and target loyalty program members across… more
- Fujifilm (Columbus, OH)
- **Position Overview** The Senior Director , Modality Strategy is a senior role within a global company reporting into the VP of Global Marketing. In this role, ... Strategy (innovative, modular operational delivery ecosystem), Business Intelligence & Insights , Business Development, and Science & Innovation. **Company Overview**… more
- Marriott (Bethesda, MD)
- …use cases for revenue growth. The Director will implement advanced audience data management, segmentation and marketing measurement strategies, using data ... is a temporary position. We are looking for a Director , Data Strategy - Marketing Personalization (FLEX) to join...with design and engineering of complex data flows for audience development using SQL + Experience managing and defining… more
- Publicis Groupe (New York, NY)
- …Relationships, Social Marketing and Total Commerce. Celebrated by AdAge as Data and Insights Agency of the Year, US Campaign's Brand Experience Agency of the Year, ... employees across over 65 offices in 43 countries. **Overview** **Vice President/ Director , Strategic Intelligence** Our Strategic Intelligence team is an integrated… more
- Xponential Fitness (Irvine, CA)
- …to achieve your mental & physical goals In this role, the Marketing Director will be responsible for establishing and executing the roadmap for STRIDE's engagement ... efforts from targeting, segmentation , communication, and measurement. The ideal candidate has experience...building out campaigns and programs across a variety of audience segments and marketing channels which recognize and support… more
- Comcast (Englewood, CO)
- …ad platforms for publishers, advertisers, and media buyers. Effectv, our audience delivery company, helps advertisers reach their target audiences across linear ... countries and can insert advertisements around the world. **Job Summary** The Director of Marketing Performance and Analytics is responsible for leading data-driven… more
- Rational 360 (Washington, DC)
- …practices for handling sensitive information + Experience supporting digital campaigns, including audience segmentation and targeting + Interest and ability in ... Rational 360 is hiring a talented, detail-obsessed Data Director with a passion for data and public...campaigns, enhance outreach, and measure success + Identifying trends, insights , and opportunities through data analysis to improve digital… more
- State University of New York at New Paltz (New Paltz, NY)
- …position: Department: Science of Reading Center Budget Title: Staff Associate Local Title: Director of Marketing for The Science of Reading Center at SUNY New Paltz ... York at New Paltz (SUNY New Paltz) is seeking a highly motivated and creative director to join the University's Science of Reading Center to increase the profile and… more
- Publicis Groupe (Chicago, IL)
- …and marketing, and sociology, psychology, and other liberal arts disciplines. **Overview** The Director , Media Analytics and Insights will be central in driving ... of the world's best and most beloved brands and companies. We combine boutique-caliber insights and service with the buying clout and first-look access of a global… more
- Penn Medicine (Philadelphia, PA)
- …Management Strategic marketing plan development Reporting impact of marketing efforts Audience segmentation and pathway development Experience with the tactical ... Location: 3535 Market Street, 15th floor Hours: Hybrid M-F, Daylight Associate Director Enterprise Growth Marketing Provides strategic direction to the health system… more
- Marriott (Bethesda, MD)
- …+ Strong knowledge of media channels, marketing technology, marketing operations, audience segmentation , and customer data strategies. + Strong understanding ... N **Position Type** Management This is a temporary position. As a FLEX Senior Director , Partner Campaign Reporting Strategy, you will play a pivotal role at Marriott… more
- SANS Institute (Columbus, OH)
- …honesty, customer focus, and pragmatic approach (People). **Summary of Position** The Director of Demand Generation & Enrollment, North America, will drive growth ... + Monitor and analyze KPIs to optimize campaigns, providing insights to the executive team on growth metrics such...with key stakeholders across NA Business leaders, NA Marketing Director and Central Marketing Directors to develop a cohesive… more
- ServiceNow, Inc. (New York, NY)
- …to make the world work better for everyone. ServiceNow is seeking a Senior Director Field Marketing Commercial, Canada, LATAM to develop, build and lead a modern ... reports into the SVP AMS Demand Marketing, The Senior Director will lead a team of 3 Directors and...team to understand and optimize lead flow, database use, segmentation and growth, metrics and reporting. + Manage and… more
- Publicis Groupe (New York, NY)
- …the world through the mantra "The Power of One." **Overview** The Associate Director / Director of Marketing Science is responsible for developing and delivering ... bots/call centers, etc.), purchase transactions and sales, CRM engagements, CDP audience taxonomies, content-level engagement & efficacy, among others) to derive… more