- Meta (New York, NY)
- **Summary:** We're seeking an experienced Integrated Media Measurement Lead to develop, implement, and manage comprehensive media measurement ... impact in the world of media and advertising. **Required Skills:** Integrated Media Measurement Lead Responsibilities: 1. Design, implement, and… more
- Meta (New York, NY)
- …validated to improve performance. We are looking for someone who is immersed in media measurement approaches, pushes for innovation, and who lives and breathes ... paid media . **Required Skills:** Media Strategy Lead...media testing and ensure each brand is executing media measurement that will create insights to… more
- Amazon (Brooklyn, NY)
- …* Optimize media mix and targeting to improve efficiency and ROI * Lead measurement and analytics efforts to provide data-driven insights that inform future ... global scale. We are looking for an experienced Brand Media Planner to own a multi-million dollar global budget...targeting strategy, with a strong focus on improving 1P/3P measurement , to develop a playbook for upper funnel paid… more
- Bristol Myers Squibb (Madison, NJ)
- …and in their personal lives. Read more: careers.bms.com/working-with-us . The Associate Director, Media Category Lead is responsible for development of a robust ... drive business outcomes. This role is expected to have strong category expertise in Media & and knowledge of other Commercialization categories, as well as a deep… more
- Meta (New York, NY)
- …looking for an accomplished media and marketing leader to join the Meta Global Media team to lead media strategy for our US consumer apps (WhatsApp, ... Media , US Consumer and Business Marketing Responsibilities: 1. Lead the media strategy team for our...influence 17. Knowledge of industry trends and innovation in media , tracking, analytics, measurement and research 18.… more
- Publicis Groupe (New York, NY)
- …delivers ambitious outcomes via unique solutions that include Creative Experiences, Integrated Media , Addressable Relationships, Social Marketing and Total ... ensure commerce plans fit within overall go-to-market approach + Lead 1-2 client businesses across retail media ...media ensuring all activities across strategy, buying and measurement meet client business objectives and expectations + Key… more
- Citigroup (New York, NY)
- …the Citi Marketing organization. The group is responsible for transforming our media capabilities, investment and measurement , while delivering positive return ... We are seeking an inspiring leader and results-driven media expert to sit at the forefront of...with a multitude of teams across Citi to develop integrated campaign strategies, including creative, ad tech, product, analytics… more
- Meta (New York, NY)
- … measurement methodologies ie brand lift studies conversion lift, Media Mix Models etc. 14. Experience working across large national/global advertisers ... **Summary:** We are looking for a media expert with a focus on Paid Social...approach, best practices and guidelines for marketing campaigns 2. Lead and further develop on-platform practice and capabilities, including… more
- Meta (New York, NY)
- …for improvement or optimization. 8. Enable connections between cross-functional teams and lead communications on Public Affairs priorities for Media to internal ... **Summary:** We are seeking an experienced and highly skilled Media Strategy Manager to join our Global Media Team, responsible for media strategy and… more
- Dow Jones (New York, NY)
- …NWSLV). **About the Role:** We are looking to hire an Associate Director, Paid Media to lead the strategy, management, and optimization across Search, Social, ... As Associate Director, reporting to the Senior Director, Paid Media , you will manage a team of digital growth...to inform direction on creative offers, etc. + Implement measurement strategies to drive incrementality and improve efficiency. +… more
- Walmart (Hoboken, NJ)
- …we're building. We are looking for an experienced Senior Partner Marketing Manager to lead our channel partner marketing strategy and execution as part of our ... marketing campaigns. Reporting to the Director of Digital Media , this candidate will serve as our resident expert...partner marketing strategies that are part of the broader, integrated seller acquisition strategy. You Will Make An Impact… more
- CUNY (New York, NY)
- Assistant Professor - Branding and Integrated Communications - Tenure Track **FACULTY VACANCY ANNOUNCEMENT** The Department of Media and Communication Arts seeks ... (tenure track) to teach at the MPS in Branding+ Integrated Communications (BIC) program as well as at the...Program Director of the BIC graduate program, serving as lead faculty member and providing supervision for its multiple… more
- Pfizer (New York, NY)
- …is seeking a Director of Integrated Insights & Strategy (IIS) that will lead strategic thought partnership to US and Global brand leads of a high-value asset. ... Reporting to the IIS Therapeutic Team Lead , this person will serve as the senior member...recommendations to senior leadership. + Ensure accurate effective performance measurement and deliver regular assessments of portfolio performance to… more
- Novo Nordisk (Plainsboro, NJ)
- …to experiment with us? The Position The purpose of the Channel Strategy, Paid & Earned Lead is to manage the TA/Brand paid media plan and enterprise budget in ... extends beyond transactions to craft experiences as one fully integrated , aligned and connected organization that puts empathy at...targeted training and resources. The Lead will lead and develop a team of media … more
- Guidehouse (New York, NY)
- …**:** Reporting to the Director of Enterprise Content, the Financial Services Content Lead will develop and manage integrated content strategies aimed at ... content via social media , newsletters, media buys, and earned media . The Financial Services Content Lead will also manage publishing calendars and… more
- Novo Nordisk (Plainsboro, NJ)
- …Our focus extends beyond transactions to craft experiences as one fully integrated , aligned and connected organization that puts empathy at the center, powered ... with us? The Position The purpose of the Omnichannel Orchestration Therapeutic Area Lead is to develop and implement a comprehensive strategy for designing and… more
- AbbVie (Florham Park, NJ)
- …insights across a variety of use cases such as informing consumer media investment allocation through performance/ROI measurement , delivering consumer & HCP ... digital ecosystem data strategy and analytics, developing High Value Action (HVA) measurement on HCP/consumer websites, and providing digital media campaign… more
- Publicis Groupe (New York, NY)
- …Description** At CoLab, it is both our model and culture to establish fully integrated cross-discipline teams that put our clients wholly at the center and enable us ... data that connects world class creative to content and media in service of growth and ROI. As part...wellness data analysis and strategic consulting as the analytic lead . Important to this success will be the ability… more
- Publicis Groupe (New York, NY)
- …short- and long-term solutions from a cultural and diverse consumer standpoint via integrated ways of working, measurement practices, and planning parameters. + ... priorities with culturally-relevant consumer and business insights for application in media strategy development, execution, and measurement . + Collaborates with… more
- Amazon (New York, NY)
- …agencies, authors, publishers, and entrepreneurs. Our ad solutions - including retail media , display, video, DSP, measurement , and ad tech - leverage ... for the industry. We are seeking an experienced Principal Product Marketer to lead bespoke GTM and marketing strategy and execution for our most important and… more