- Global Industrial (Port Washington, NY)
- …Google Bing, Affiliate Ads, social media, display advertising, CTV, audio. * Channel Optimization : Continuously optimize marketing channels to maximize ROI, ... Director , Performance Marketing Date: Feb 16, 2025 Location:...desirable. * Strong analytical skills, with experience in using web analytics tools (Google Analytics, Google Search … more
- Nestle (New York, NY)
- …Brand Media Manager and the Data, Insights & Analytics team. * Own the channel optimization strategy and define targets and manage the yearly financial planning. ... model (DDA) using GA 360, in order to drive channel synergies and optimization of performance media...* Manage improvement of the website's online visibility and search engine ranking, collaborate with Digital Commerce… more